Top 10 TV Channels in India
Welcome to the bustling world of Indian television, a landscape teeming with creativity, diversity, and millions of engaged viewers. For advertisers, this isn’t just a…
Welcome to the bustling world of Indian television, a landscape teeming with creativity, diversity, and millions of engaged viewers. For advertisers, this isn’t just a…
In the series TV advertising for first-time advertisers, we have covered the following topics to date: TV Advertising Facts & Figures: Useful facts and figures about…
Television has been a staple platform for advertisers and brands since its inception. The co-viewing nature of television and the wide reach attracts brands, which…
The cost of advertising on television depends on a lot of factors like the channel, time slot, and ad format. Starting cost for advertising on…
The Article Series In the series TV advertising for first time advertisers, we have covered the following topics till date: TV Advertising Facts & Figures:…
In the series TV advertising for first time advertisers, we have covered the following topics till date: TV Advertising Facts & Figures: Useful facts and…
Lockdown brought a lot of activities to a halt including new content generation for television and OTTs. This, however, didn’t deter the audience from enjoying…
We love drama and that applies to the news genre as well, which makes news genre the 3rd biggest genre in terms of television viewership….
With the arrival of 2020, here we are with some of the most awaited and famous sports events to be telecasted live on TV. Let’s…
Abstract The following article contains an evaluation of TV viewership pattern for last 10 weeks. It gives us insights about how India watched television in…