Top 10 TV Channels in India
Welcome to the bustling world of Indian television, a landscape teeming with creativity, diversity, and millions of engaged viewers. For advertisers, this isn’t just a…
Welcome to the bustling world of Indian television, a landscape teeming with creativity, diversity, and millions of engaged viewers. For advertisers, this isn’t just a…
In a country of 1.3 billion people and over 850 TV channels, the race to retain the top position and attract viewership requires strenuous effort….
Reporting is for digital advertising only and not for television advertising. If you have believed this for a long time, you are here for a…
In the first article of the series, we discussed some useful facts and figures about television viewership and advertising in India, curated from reports by…
Does TV advertising interest and intimidate you at the same time? On one hand, the nationwide reach of television presents a wonderful opportunity for branding…
Rural India’s love for Television While we are talking about the growing influence of video advertising on Youtube and VOD platforms like Hotstar, Voot, etc.,…
Abstract The following article contains an evaluation of TV viewership pattern for last 10 weeks. It gives us insights about how India watched television in…
TV Advertising in India remains one of the most popular and preferred media options, thanks to the penetration and reach of television. Even with the…