Headlines: Top media ad news in India for the week (Date: 28th December – 3rd January 2022)
As per TAM AdEx, Shah Rukh Khan was the top celebrity ambassador with an ad volume share of 14% during the ICC T20 WC ’21….
Tag: Media news of the week
Headlines: Top media ad news in India for the week (Date: 21st December – 27th December 2021)
BARC week 50: Sun TV leads across all genres. The channel has registered 2748.43 weekly AMAs, Star Maa holds the second position with 2702.64 weekly…
Headlines: Top media ad news in India for the week (Date: 4th October – 10th October)
ICC T20: The introduction of official drinks break would help broadcasters to earn ad revenues worth five minutes. The rates for India matches are expected…
Headlines: Top media ad news in India for the week (Date: 27th September – 3rd October)
ICC T20 WC: Star hikes ad rates for India-Pak match; 10-sec slot now costs Rs 25-30 lakh. A 10-second ad spot for other matches is…
Headlines: Top media ad news in India for the week (Date: 30th August – 5th September)
Sony eyes Rs 400 crore ad revenue from KBC-13 with 14 sponsors on-board. The show, which enjoys high credibility among advertisers, has witnessed a 15-20%…
Headlines: Top media ad news in India for the week Date: 16th August – 22nd August
Star Plus maintains lead position in HSM and across genres: BARC week 32. As per the weekly data, Sun TV bagged the first spot in…
Headlines: Top media ad news in India for the week (Date: 2nd August – 8th August)
Star Plus retains leadership position across genres: BARC Week 30.Star Plus continues to lead the Hindi-speaking market (HSM) this week, while Sun TV leads the…
Headlines: Top Media Ad News in India for the Week (Date : 31st May – 6th June 2021)
Google to allow Android 12 users to opt out of interest-based advertising.The phased rollout of the service will affect apps running on Android 12 devices…
Headlines: Top Media Ad News in India for the Week (Date : 12th April- 18th April 2021)
Total TV owning households grew 6.9% to reach 210 mn in 2020: BARC. According to BARC’s TV universe estimate for 2020 the number of TV…
Headlines: Top Media Ad News in India for the Week (Date: 5th April- 11th April)
GroupM in association with Exchange4Media has released a report “Voicebox: Give your brand a voice”. Some of the highlights of the report include: There are…