How to advertise your business in Hyderabad? Here’s a complete guide

Advertising in Hyderabad

Most Popular Areas of Hyderabad

Hyderabad is spread across 650 sq km of area. One categorization of Hyderabad is in terms of revenue districts. The two revenue districts of Hyderabad and Secunderabad have 16 mandals together. In terms of administration, Greater Hyderabad Municipal Corporation (GHMC) divides Hyderabad into six zones, thirty circles, and 150 wards.  : Following is an overview of the six zones of Hyderabad:

Advertising in Lal Bahadur Nagar

Lal Bahadur Nagar (LB Nagar)

LB Nagar is one of the six zones of Hyderabad, located in the eastern part of the city. The zone is constituted by the following circles: Kapra, Uppal. Hayathnagar, LB Nagar, and Saroornagar. Earlier, it was a part of the Rangareddy district.  

Lal Bahadur Nagar has the following prominent areas and places of interest:

  • Nacharam, area popular for its shoe factories and shoe retailers and also has TSIIC Nacharam Industrial Development Area
  • Habsiguda, area popular for the location of several research institutes
  • Ramanthapur where Rajiv Gandhi International Cricket Stadium is located
  • Hayathnagar where Hayat Bakshi Mosque and Sai Baba Temple is located
  • Vanasthalipuram where several landmarks are located: Mahavira Harina Vanasthali, Ramoji Film City, Saheb Nagar Trinetra Hanuman Temple, Venkateswara Swamy Temple
  • Champapet, area popular for several community halls
  • Saroornagar where Dilsukhnagar, one of the largest residential and commercial areas of Hyderabad, is located
Advertising in Charminar Area

Charminar 

Charminar is one of the six zones of Hyderabad, located in the southern part of the city. The zone is constituted by the following circles: Malakpet, Santhoshnagar, Chandrayangutta, Charminar, Falakunuma, and Rajendra Nagar.

Charminar has the following prominent areas and places of interest:

  • Malakpet, an area popular for Hyderabad Race Club, Mahbub Ganj Market,  The Palmetum, Nalgonda “X” Roads Junction and is home to several multi-specialty hospitals
  • Ghansi Bazaar, popular for Charminar
  • Moosarambagh where monuments like Raymond’s Tomb, Asman Garh Palace and popular restaurants like Capital and Bawarchi are located
  • Azampura where Rotary Park, Tarzan Ground, and Masjid-e-Sahifa are located. It is famous for many fruit stalls and popular eateries offering cuisines like biryani, haleem, nihari, and kebabs
  • Dabeerpura where famous landmarks like Dabeerpura Darwaza, Bibi ka Alawa, Dargah Kamliwale Shah, Jabbar Hotel and Dabeerpura Flyover are located
  • Barkas popular for several mosques like Jama’a Masjid, Barkas Bazaar or Dubai Bazaar, meat market, and several popular restaurants that serve popular Arabian dishes like The Mandi, harees, suleimani tea and Yemeni Qahwah
  • Uppuguda is popular for its several religious places like Mangalmukhi Hanuman Temple, Masjid-e-Bilal etc
Advertising in Khairatabad

Khairatabad 

Khairatabad is one of the six zones of Hyderabad, located in the central part of the city. The zone is constituted by the following circles: Mehdipatnam, Karwan, Goshamahal, Khairatabad, and Jubilee Hills.

Khairatabad has the following prominent areas and places of interest:

  • Mehdipatnam is popular for PV Narasimha Rao Expressway that connects major suburbs of Hyderabad to the International Airport
  • Gudimalkapur is popular for its vegetable and flower market
  • Golconda area is popular for the Golconda Fort and is famous for its diamonds
  • Begum Bazar, the largest commercial area of Hyderabad
  • Somajiguda is one of the major commercial hubs in Hyderabad. Located on both sides of Raj Bhavan Street, this market is popular for jewelry, automobile shops and banks
  • Kahiratabad is a popular commercial area with offices of prominent landmarks like Bella Vista, Zee Telefilms, Eeanadu
  • Ameerpet is popular for landmarks like Nizamia Observatory, Masjid-e-Akhtarunissa Begum and Saradhi Studios
  • Sanathnagar is popular for its fireworks retail stores
  • Banjara Hills and Jubilee Hills are few of the most expensive areas of the country and are home to several upscale hotels, restaurants and shopping malls
Advertising in Secunderabad

Secunderabad 

Secunderabad is one of the six zones of Hyderabad, located in the northeast part of the city. The zone is constituted by the following circles: Amberpet, Musheerabad, Malkajgiri, Secunderabad and Begumpet.

Secunderabad has the following prominent areas and places of interest:

  • Himayat Nagar is one of the most densely populated areas of Hyderabad. It is popular for several brand outlets as well as popular restaurants including Paradise Biryani
  • Kachiguda is popular for it’s Jain, Marwari and Gujarati communities and the market for textiles, ready-made garments, and footwear
  • Nallakunta is popular for Sringeri Shankar Mutt as well as several coaching institutions located here
  • Amberpet, Tarnaka, and Adikmet lie just next to the Osmania University
  • Musheerabad is a popular commercial center of Hyderabad, popular for the Sunday book market
  • Moula Ali, popular for Moula Ali Hill and several factories and facilities like The Nuclear Fuel Complex, HMT, Eveready, and ECIL.
  • Begumpet is one of the most popular commercial areas of Hyderabad.
  • Monda Market is a popular vegetable market in Hyderabad
Advertise in Hitech City

Serilingampally 

Serilingampally is one of the six zones of Hyderabad, located in the western part of the city. The zone is constituted by the following circles: Yousufguda, Serilingampally, Chandanagar, and Patancheru.

Serilingampally has the following prominent areas and places of interest:

  • Yousufguda and Borabanda are popular residential areas close to the Hitech City
  • Serilingempally is popular for the location of several IT companies and the University of Hyderabad
  • HITEC City is located across Madhapur, Gachibowli, Kondapur, Manikonda, and Nanakramdurga
Advertising in Kukatpally

Kukatpally

Kukatpally is one of the six zones of Hyderabad, located in the northern part of the city. The zone is constituted by the following circles: Moosapet, Kukatpally, Quthbullapur, Gajula Ramaram, and Alwal.

Kukatpally has the following prominent areas and places of interest:

  • Kukatpally is one of the major commercial areas of Hyderabad with several outlets for clothing and eateries
  • Jeedimetla is popular for having manufacturing facilities for pharmaceuticals, textiles, chemicals, electricals etc.

Based on the target audience, brands need to understand the various areas of Hyderabad and focus on certain localities through local advertising properties. Following is a list of all the prominent areas of Hyderabad with a list of popular places within the area.

Financial District/Gachibowli

WardCircleZonePopulation (2011)Literacy Rate (2011)Popular Areas NearbyArea Type
GachibowliSerilingampallySerilingampally69,17780%Hafeezpet, Telecom Nagar, ManikondaCommercial

Following are some of the prominent landmarks for advertising in the area:

Cinema

  • PVR Preston Prime
  • Jyoti Theatre

IT Park

  • Waverock
  • T-Hub

Metro Station

  • Panjagutta

Mall

  • SLN Mall

School

  • NASR School for Boys
  • Euro School

Top media options for advertising in Gachibowli are:


Jubilee Hills

WardCircleZonePopulation (2011)Literacy Rate (2011)Popular Areas NearbyArea Type
Jubilee HillsJubilee HillsKhairatabad32,69085%Banjara Hills, Film Nagar, MadhapurResidential/Commercial

Following are some of the prominent advertising landmarks in the area:

Metro Station

  • Jubilee Hills Check Post
  • Jubilee Hills Road 5
  • Peddamma Temple
  • Madhapur

School

  • Bharatiya Vidya Bhavan Public School
  • Sloka School
  • Jubilee Hills High School
  • The Noble School

Top 5 media options for advertising in Jubilee Hills are:


HITEC City /Madhapur

WardCircleZonePopulation (2011)Literacy Rate (2011)Popular Areas NearbyArea Type
MadhapurChandanagarSerilingampally60,10374%Cyberabad, Kondapur, HITEC CityCommercial/Residential

Following are some of the prominent advertising landmarks in the area:

Cinema

  • PVR Icon
  • PVR Inorbit Mall

Metro Station

  • HITEC City
  • Durgam Cheruvu

Mall

  • Inorbit Mall

IT Park

  • Mindspace IT Park
  • iLabs
  • The V Ascendas
  • Cyberpearl
  • Cyber Gateway
  • Divyasree Trinity
  • Cyber Towers
  • Divyasree Solitaire
  • Cowrks Skyview

Top 5 media options for advertising in Madhapur are:


Banjara Hills

WardCircleZonePopulation (2011)Literacy Rate (2011)Popular Areas NearbyArea Type
Banjara HillsJubilee HillsKhairatabad26,59389%Jubilee Hills, Prakash Nagar, KhairatabadCommercial

Following are some of the prominent advertising landmarks in the area:

Cinema

  • PVR RK Cineplex
  • INOX GVK One Mall

Metro Station

  • Prakash Nagar

Mall

  • GVK One Mall
  • City Center Mall

School

  • Kalpa School
  • St Alphonsus High School
  • Sultan Ul Uloom Public School
  • Meridian School

College

  • IIPM

Top media options for advertising in Banjara Hills are:


Begumpet

WardCircleZonePopulation (2011)Literacy Rate (2011)Popular Areas NearbyArea Type
BegumpetBegumpetSecunderabad31,94886%Ameerpet, Somajiguda, PanjaguttaCommercial/Residential

Following are some of the prominent advertising landmarks in the area:

Cinema

  • Sathyam 70 mm
  • Shishmahal

Metro Station

  • Begumpet
  • Ameerpet

Railway Station

  • Begumpet

School

  • Niraj Public School
  • Geetanjali Senior School
  • Chinmaya Vidyalaya
  • Narayana Concept School
  • Hyderabad Public School
  • Sister Nivedita High School

College

  • St Francis College for Women

Top 5 media options for advertising in Begumpet are:


Kukatpally

WardCircleZonePopulation (2011)Literacy Rate (2011)Popular AreasArea Type
KukatpallyKukatpallyKukatpally71,07685%Ameerpet, Balanagar, Sanjeeva Reddy NagarCommercial/Residential

Following are some of the prominent advertising landmarks in the area:

Cinema

  • Arjun 70 mm
  • Cinepolis Manjeera
  • PVR Forum Mall
  • GPR Multiplex More Mega Mart Complex
  • Siva Parvathi Theatre
  • Vishwanath Theatre

Mall

  • Forum Sujana Mall

Metro Station

  • JNTU

School

  • Narayana E-Techno School
  • Bhashyam Public School

Top media options for advertising in Kukatpally are:


Somajiguda

WardCircleZonePopulation (2011)Literacy Rate (2011)Popular Areas NearbyArea Type
SomajigudaKhairatabadKhairatabad35,78090%Banjara Hills, Panjagutta, BegumpetCommercial/Residential

Following are some of the prominent advertising landmarks in the area:

Metro Station

  • Irrum Manzil

Railway Station

  • Necklace Road

College

  • Amity
  • Villa Marie

School

  • Jain International School

Top 5 media options for advertising in Somajiguda are:


Basheerbagh & Himayat Nagar

WardCircleZonePopulation (2011)Literacy Rate (2011)Popular Areas NearbyArea Type
Gunfoundry (Basheerbagh)GoshamahalKhairatabad22,30988%Himayat Nagar, Ameerpet, NarayangudaCommercial
WardCircleZonePopulation (2011)Literacy Rate (2011)Popular Areas NearbyArea Type
Himayat NagarAmberpetSecunderabad31,26791%Basheerbagh, Banjara Hills, KhairatabadResidential/Commercial

Following are some of the prominent advertising landmarks in the area:

School

  • Howard Public School
  • Madina Public School
  • Dwarka High School
  • Oxford Grammar School
  • Vasavi Public School
  • Narayana High School

Top 5 media options for advertising in Basheer Bagh and Himayat Nagar are:


RTC X Roads

WardCircleZonePopulation (2011)Literacy Rate (2011)Popular Areas NearbyArea Type
RamnagarMusheerabadSecunderabad32,53191%Chikkadpally, Zamistanpur, MusheerabadCommercial

Following are some of the prominent advertising landmarks in the area:

  • Radiant High School
  • St Adams High School
  • St Pious X Girls High School
  • Gautham Model School
  • Martinett High School

Top media options for advertising in RTC X Roads are:


Charminar (Ghansi Bazaar)

WardCircleZonePopulation (2011)Literacy Rate (2011)Popular Areas NearbyArea Type
Ghansi BazaarCharminarCharminar17,60188%Khilwat, Darulshifa, Irani GalliCommercial

Top media options for advertising in Ghansi Bazar are:


Rajiv Gandhi Hyderabad International Airport/Shamshabad

Top media options for advertising in Shamshabad are:


Page Index

Click on the links to visit other pages in the article

Page-1: Article summary

Page 2: Hyderabad demographics (Detailed)

Page 3: Reach of various media in Hyderabad (Detailed)

Page 4: Top media for advertising in Hyderabad (Detailed)

Page 5: Top areas for advertising in Hyderabad (Detailed)


References

IRS 2019 Data

The Media Ant Website

https://en.wikipedia.org/wiki/Hyderabad

https://www.census2011.co.in/census/city/392-hyderabad.html

https://www.telangana.gov.in/PDFDocuments/Statistical-Year-Book-2017.pdf

http://censusindia.gov.in/2011census/hlo/HLO_Tables.html

https://www.statista.com/statistics/653897/average-monthly-household-income-india/

https://www.thehindubusinessline.com/news/migrants-may-not-be-taking-away-jobs-after-all/article28739378.ece

https://www.livemint.com/news/india/migrant-flows-to-delhi-mumbai-ebbing-1568981492505.html

https://www.barcindia.co.in/resources/BARC%20India%20Universe%20Estimate%20Grid-%202018.pdf

https://www.livemint.com/news/india/the-slowest-roads-in-urban-india-1567955358892.html

https://economictimes.indiatimes.com/jobs/indians-spend-7-of-their-day-getting-to-their-office/articleshow/70954228.cms

https://www.newindianexpress.com/cities/hyderabad/2019/dec/16/tsrtc-jac-fears-1000-buses-may-go-off-hyderabad-city-roads-soon-2076725.html

https://telanganatoday.com/hyderabad-mmts-to-complete-16-glorious-years

https://timesofindia.indiatimes.com/city/hyderabad/only-2-city-commuters-take-metro-rail-survey/articleshow/70527718.cms

https://www.thenewsminute.com/article/ola-uber-drivers-hyderabad-protest-low-fares-declare-partial-strike-90338

https://en.wikipedia.org/wiki/List_of_Hyderabad_Corporation_wards

https://indikosh.com/ward/608799/ghmc-ward-no-0105

https://indikosh.com/ward/608853/ghmc-ward-no-0095/amp

https://indikosh.com/ward/608800/ghmc-ward-no-0107/amp

https://indikosh.com/ward/608851/ghmc-ward-no-0093/amp

https://indikosh.com/ward/608839/ghmc-ward-no-0149/amp

https://indikosh.com/ward/609113/ghmc-ward-no-0121

https://indikosh.com/ward/608893/ghmc-ward-no-0097/amp

https://indikosh.com/ward/608885/ghmc-ward-no-0078

https://indikosh.com/ward/608886/ghmc-ward-no-0079/amp

https://indikosh.com/ward/608867/ghmc-ward-no-0087

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One Reply to “How to advertise your business in Hyderabad? Here’s a complete guide”

  1. Two observations:

    1. It was surprising to see only 3.5% of the migrant population of Hyd is from outside of AP/TN.
    2. The Hans appearing as one of the top Newspapers in Hyd.

     

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