TMA’s Media Reach Calculator Tool

Marketers understand the need for measuring the estimated reach across their marketing campaigns to help them better optimizes their marketing decisions. Calculating the reach of…
Marketers understand the need for measuring the estimated reach across their marketing campaigns to help them better optimizes their marketing decisions. Calculating the reach of…
For the past two months, we have been discussing the online mobile gaming industry in India and it’s following aspects- Genre specific growth of online…
In the previous article of our series on “Promoting online mobile games,” we have explored E-sports and action games. Here are the links of the…
Backed by cheap data rates and throat cut competition among more than 30 OTT platforms in the country, people have warmed up to the idea…
Before running a successful digital marketing ad campaign, it’s important to have an idea about how many people you can reach on a particular platform…
In the previous article of our series “promoting online games in India,” we talked about the popularity and the ways to advertise Fantasy Sports games…
In the previous article of our series about “Promoting online mobile games“, we have discussed the Real money card-based games, the approaches, and best-suited media/…
In our first article of the series about promoting online games, we learned the following: Insights on online mobile gaming landscape in India Segregation of online…
Complete list of articles of the series: Introduction- How to Promote your Online mobile games Advertise Online Rummy and Online Poker Games on These Platforms…
What is hyperlocal advertising? Hyperlocal advertising refers to targeting a particular area/location/community around a business/outlet with a message customized to the area. Who should do…