Ad Buying Made Easy
1. According to News Publishers’ (WAN IFRA) latest edition of World Press Trends- 2019 Report, Dainik Bhaskar has become the world’s 3rd largest circulated newspaper. …
Summary: In this article, we would discuss: Online news consumption in India is very high, especially on mobiles, in vernacular languages. 56% of all news…
Hotstar has recently released India Watch Report 2019. We have compiled a list of facts that would help advertisers understand the audience’s preference for Hotstar…
Backed by cheap data rates and throat cut competition among more than 30 OTT platforms in the country, people have warmed up to the idea…
Diwali is not just a festival. It means many things to people- lights, celebrations, meeting family and friends, good food, buying expensive items like gold…
Moment marketing is here to stay! Piggybacking on viral topics, brands create funny and share-worthy content to attract and engage their audience. It’s easy to…
Trigger Warning: This quiz might be the toughest quiz on advertising till date. The facts you would learn today would help you win over any colleague…
This is the second part of the article we published in May about Advertising Insights from Google Year in Search Report India 2018 Google Search Advertising…
Summary: Google has recently published the report on 2018 Year in Search for India. The report is rich with statistics and trend analysis about the…
