Summary Platforms Why advertise Popular Media Digital OTT Platforms 1. Advanced Targeting Options2. High engagement... Read more
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IPL is not only one of the biggest annual Cricket event but a festival in India. In a country like... Read more
It’s been six months and the uncertainty over Covid-19 is still there. People are trying hard to adjust to the... Read more
What would we cover in this article? Following are the topics we would discuss in the article. You can skip... Read more
For the last two months, we have been writing about the various aspects of advertising during the festive season: The... Read more
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In the series TV advertising for first time advertisers, we have covered the following topics till date: TV Advertising Facts... Read more
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Does TV advertising interest and intimidate you at the same time? On one hand, the... Read more
Introduction Unable to keep track of industry reports? Overwhelmed by the volume of bookmarked articles... Read more
1. 104.8 Ishq launched a new show “Ishq Auto Adda” with RJ Sarthak. The... Read more
1. According to News Publishers’ (WAN IFRA) latest edition of World Press Trends- 2019 Report,... Read more